01
Module 01
E-commerce & Marketplace Fundamentals
- Marketplace business models
- Choosing products and evaluating demand
- Seller account and catalogue concepts
- Fees, margins and basic unit economics
- Understanding marketplace competition
Digital Marketing
E-commerce Marketplace Selling
₹9,999₹14,999Offer price
A practical introduction to selling on major Indian marketplaces. Learn how a product moves from selection and listing to pricing, catalogue optimisation, order handling, customer experience and performance review.
humanTech CoursesLearn • Practise • Build • Grow
Course at a glance
Duration1 Month
Offer price₹9,999
Class formatLive online
Schedule5 days / week
Session1–1.5 hours
Start this course
Complete course overview
Learn the skill from foundation to practice.
A practical introduction to selling on major Indian marketplaces. Learn how a product moves from selection and listing to pricing, catalogue optimisation, order handling, customer experience and performance review.
What we will cover
Marketplace setup • product research • catalogue creation • product titles • descriptions • images • pricing • inventory • orders • returns • marketplace advertising basics • performance tracking
Marketplace setupproduct researchcatalogue creationproduct titlesdescriptionsimagespricinginventoryordersreturnsmarketplace advertising basicsperformance tracking
Learning approach
01Understand the concept
02Practise with guided tasks
03Build a practical outcome
04Review, improve and prepare
Inside the learning experience
See what the course turns into.
Every course connects concepts with practical work. These visual checkpoints give you a quick view of the skills, tools and outcomes you will work toward during the programme.
01 · Core skills
Build the foundation
Marketplace setup · product research · catalogue creation · product titles
02 · Practical work
Work with real workflows
Follow guided tasks, examples and project-oriented exercises that mirror how the skill is used in practical settings.
Learn→Practise→Build
03 · Career output
Turn learning into evidence
Organise your projects, explain your approach and prepare for role-relevant conversations and interviews.
SkillsProjectsConfidence
Complete curriculum
Every major topic, step by step.
The modules below show the learning journey. Each module combines explanation, examples, guided practice and revision rather than stopping at a list of tools.
02
Module 02
Product Research & Catalogue
- Product research workflow
- Competitor and listing analysis
- Product titles and descriptions
- Attributes, categories and catalogue hygiene
- Image requirements and conversion-focused presentation
03
Module 03
Pricing, Inventory & Orders
- Pricing strategy and margin calculations
- Inventory planning and stock discipline
- Order processing workflow
- Packaging and dispatch basics
- Returns, cancellations and customer communication
04
Module 04
Marketplace Growth
- Marketplace search and discoverability
- Promotional offers and pricing experiments
- Advertising fundamentals
- Review and customer-experience management
- Performance metrics and improvement
05
Module 05
Practical Store Workflow
- Building a sample product catalogue
- Creating listing sheets
- Margin and pricing exercise
- Order/return workflow simulation
- Basic marketplace performance report
By the end of the course
What you should be able to do.
- Understand marketplace selling end to end
- Create structured product listings
- Calculate basic pricing and margins
- Manage catalogue and order workflows
- Read marketplace performance data
Practical learning
Practice is part of the course.
Learning is supported with exercises, guided work and project-oriented tasks so you can turn concepts into evidence of what you can actually do.
- Product research worksheet
- Listing creation
- Pricing exercise
- Order and returns simulation
- Sample marketplace report
Who this course is for
A practical starting point for different learners.
Beginners in e-commerce
Commerce students
Home-business owners
Marketplace aspirants
Digital marketing learners
Beyond the syllabus
Learn with support when you get stuck.
Classes are live and practical, with doubt support, recorded-session access and career-oriented preparation. The exact project work and support can be discussed with the humanTech Courses team before enrolment.
Live classes5 days/week
Doubt supportAsk and practise
Recorded sessionsRevise lessons
Career preparationInterview focused
Course journey
From learning to job preparation.
Learn
Build the fundamentals and understand the vocabulary, tools and workflows of the field.
Practise
Work through guided tasks, examples and exercises that make the concepts usable.
Build
Create projects, reports, campaigns or problem sets that demonstrate your learning.
Prepare
Organise your work, explain your projects and practise role-relevant interview questions.
Explore related learning
More paths in Digital Marketing.
If you want to build a broader skill set, these courses may be useful next steps.
6 Months
Digital Marketing
A complete, practical digital marketing program that takes you from fundamentals to campaign planning, content, paid advertising, analytics and client-ready execution. The course i...
₹60,000₹75,000
View course →2 Months
SEO
A focused SEO program covering the complete workflow from keyword research and technical foundations to on-page optimisation, content, off-page signals, audits and reporting. Learn...
₹9,999₹14,999
View course →2 Months
Meta & Google Ads
A performance-marketing course focused on paid acquisition across Meta and Google. Learn campaign structure, audience and keyword selection, creative testing, budgets, conversion t...
₹14,999₹19,999
View course →Ready to begin?
Build a skill you can actually use.
Speak with the humanTech Courses team about the syllabus, schedule and enrolment process.
Talk to an Advisor